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A classic example of advertising at it’s finest: functional, and effective!

Ad agency Colle + McVoy has launched an innovative campaign for  Caribou Coffee’s new hot breakfast sandwiches. They have installed bus  shelters in Minneapolis that not only look like ovens but are also  equipped with real heaters to keep the waiting commuters warm in this  cold weather.
Excellent campaign that perfectly complements their new “Hot ‘n Wholesome” menu.
Colle + McVoy

via PSFK

translinked:

A classic example of advertising at it’s finest: functional, and effective!

Ad agency Colle + McVoy has launched an innovative campaign for Caribou Coffee’s new hot breakfast sandwiches. They have installed bus shelters in Minneapolis that not only look like ovens but are also equipped with real heaters to keep the waiting commuters warm in this cold weather.

Excellent campaign that perfectly complements their new “Hot ‘n Wholesome” menu.

Colle + McVoy

via PSFK

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